Brazil · Italy · European Union
The EU-Mercosur agreement opens new business opportunities for Brazilian companies. Turning those opportunities into an operating presence calls for new capabilities.
The context has changed
But it is not only the agreement. New European regulations, deeper digital cooperation between Brazil and the European Union, and the reshaping of global supply chains are all part of this new landscape.
Operating in Europe is no longer just a commercial matter. The requirements have changed, and with them what is expected of a company that wants to work in this market.
The following now weigh on the decision of whoever buys and whoever picks a partner:
Organisations that are prepared integrate more consistently. Those that are not often run into obstacles they cannot see, which hold back their growth and international development.
Organisations that invest now in understanding the European context will be better placed to seize opportunities, build relationships and establish a more solid international presence. Preparing today widens the chances of success tomorrow.
The Percorso di Allineamento Strategico (PAS) is the pathway the Chamber has developed to help Brazilian organisations build the capabilities they need to operate in the European context.
The Brazil-Italy-European Union Observatory is the Chamber's strategic intelligence hub, built to follow these changes and help read the context and the opportunities through four instruments: the Opportunities Map, the Strategic Compass, the Market Dossiers and the Official Data Portal.
Institutional programme
To support Brazilian companies through this transition, the Chamber has developed a dedicated pathway.
An initiative devoted to preparing Brazilian companies, strategically, operationally, institutionally and in regulatory terms, for the Italian and European context.
The PAS in one minute.
Strategic intelligence hub
Four instruments that turn data, shifts in context and opportunities into intelligence for companies and institutions.
Areas of cooperation
Four dimensions that shape our initiatives and partnerships.
Where institutions connect and partnerships take shape.
Where innovation and sustainability become concrete projects.
Where territories find shared interests and opportunities.
Where culture and tourism bring territories closer.
Executive community
A reserved space for Brazilian leaders working in Italy and Europe, created to give international experience its due, strengthen peer connections and turn individual expertise into collective intelligence.
Where to start
Four routes. Each answers a different need.
Observatory
Open opportunities, regulatory moves, markets product by product and official data, tracked continuously.
PAS programme
Eleven weeks to build the entry plan, test how ready you are to negotiate and prepare the company to operate in the Italian market.
Brasilidade Empresarial
A community of Brazilian executives in leadership positions in Italy and Europe, turning experience into connections, knowledge and cooperation.
Get involved
Becoming a member, building an initiative together or supporting the mission: three ways into the Chamber's ecosystem.
The Chamber can support that process through training, initiatives and cooperation opportunities.